© Crystal Honeycuttt, Train Dirty Fitness, LLC. Established 2012

Brand Management - 30 days

Responsible for adapting a brand strategy for a company's target market. As the your brand manager, I will maintain brand integrity across all company marketing initiatives and communications, and may manage a portfolio of products.

 

  • Brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term
  • Facebook/Group Community management
  • Planning and execution of all communications and media actions on all channels, including online and social media (Instagram growth IS included)
  • Assisting with product development, pricing and new product launches as well as developing new business opportunities
  • Creating and managing promotional collateral to establish and maintain product branding
  • Managing the budget for advertising and promotional items
  • Competitor and customer insights analysis
  • Analysis of sales forecasts and relevant financials and reporting on product sales
  • Event management (travel/lodging/food to be reimbursed by client for each event), maximum of 3 days per event. 
  • Email, customer service, and collections are brand manager's responsibility 
  • Creation and management of brand ambassdors (if client chooses to create an ambassador team)
  • Work closely with team members, including product developers, researchers, marketing personnel and creative agencies to make sure company brand values and image are followed. 
  • PR work to gain brand noteriety (podcasts, speaking engagements)
  • Discovery/sales calls when needed to gain new customers
  • Help develop + market new programs

 

Minimum of 6 months contract required.

  • No Refunds

$2,499.00Price